Instagram × Sponsorship

4 datasets that are both from Instagram and tagged Sponsorship.

4 datasets.

Instagram Influencer Dataset — Fashion Analyzed

A Instagram (fashion influencers) dataset of 3,411,944 posts from fashion influencers, collected by Seungbae Kim and Jinyoung Han (2020). Each record contains post caption text, like count, comment count, video/ad flags, tagged user count, location presence, image dimensions, timestamp, and influencer follower count. The dataset is notable for its subset of 9.7M-post Instagram influencer dataset covering the fashion category, with rich per-post engagement signals and influencer-level metadata. Intended for research into influencer marketing analysis, engagement prediction, social media content analysis, and sponsorship detection. This package holds the post metadata (one JSON .info file per post) and influencer lists; the post images, which the authors distribute separately on request, are not included.

3.4M records2020

Instagram Influencer Dataset — Other Analyzed

A Instagram (other influencers) dataset of 1,625,526 posts from other influencers, collected by Seungbae Kim and Jinyoung Han (2020). Each record contains post caption text, like count, comment count, video/ad flags, tagged user count, location presence, image dimensions, timestamp, and influencer follower count. The dataset is notable for its subset of 9.7M-post Instagram influencer dataset covering the other category, with rich per-post engagement signals and influencer-level metadata. Intended for research into influencer marketing analysis, engagement prediction, social media content analysis, and sponsorship detection. This package holds the post metadata (one JSON .info file per post) and influencer lists; the post images, which the authors distribute separately on request, are not included.

1.6M records2020

Instagram Influencer Dataset — Family Analyzed

A Instagram (family influencers) dataset of 1,170,485 posts from family influencers, collected by Seungbae Kim and Jinyoung Han (2020). Each record contains post caption text, like count, comment count, video/ad flags, tagged user count, location presence, image dimensions, timestamp, and influencer follower count. The dataset is notable for its subset of 9.7M-post Instagram influencer dataset covering the family category, with rich per-post engagement signals and influencer-level metadata. Intended for research into influencer marketing analysis, engagement prediction, social media content analysis, and sponsorship detection. This package holds the post metadata (one JSON .info file per post) and influencer lists; the post images, which the authors distribute separately on request, are not included.

1.2M records2020

Instagram Influencer Dataset — Interior Analyzed

A Instagram (interior influencers) dataset of 348,559 posts from interior influencers, collected by Seungbae Kim and Jinyoung Han (2020). Each record contains post caption text, like count, comment count, video/ad flags, tagged user count, location presence, image dimensions, timestamp, and influencer follower count. The dataset is notable for its subset of 9.7M-post Instagram influencer dataset covering the interior category, with rich per-post engagement signals and influencer-level metadata. Intended for research into influencer marketing analysis, engagement prediction, social media content analysis, and sponsorship detection. This package holds the post metadata (one JSON .info file per post) and influencer lists; the post images, which the authors distribute separately on request, are not included.

348.6K records2020