Pew Research Center: Social Media Platform Popularity Aggregate
A Pew Research Center dataset of 11 annual survey waves spanning 2012–2025, collected by Pew Research Center via annual US adult surveys. Each record contains survey year, platform-specific adoption percentages for US adults. Annual survey tracking US adult adoption rates across all major social media platforms from 2012 to the present. Suitable for social media adoption trends, platform popularity analysis, digital behavior research, longitudinal survey analysis.
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